Coca-Cola Invents 16 Bottle Caps To Give Second Lives To Empty Bottles
Coca Cola teamed up with award-winning ad agency Ogilvy Mather China on a new “2nd Lives” campaign and created 16 red screw-on caps that transform the otherwise-useless left-over plastic bottle into something creative, fun and usable. This environmentally friendly campaign launched in Vietnam, where 40,000 free caps will be given away when purchasing the iconic soda drink.
These fun caps transform the used beverage bottles into a lamp, a paintbrush, a spray bottle, a pencil sharpener, a soap...
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