GeoPoll Unveils First Ever Overnight TV Ratings In African Markets

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James Eberhard GeoPoll Founder.

GeoPoll (http://www.geopoll.com), the world’s largest mobile survey platform, and Kantar Media, global leader in media and marketing insights, announce their collaboration on a joint product, Kantar-GeoPoll Media Measurement (KGMM).  This product builds on GeoPoll’s existing media measurement service by adding Kantar Media’s research expertise and technology tools to GeoPoll’s unique mobile data collection methods. 

This announcement comes following the...

>This is the third of a series of four articles in which I seek to share my view on the state of Africa’s financial markets -- their roles in propelling socio-economic prosperity, opportunities and challenges that we face as we try to develop our financial markets.

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The partnership will initially focus on countries in Africa including Ghana, Kenya, Nigeria, Ethiopia, Tanzania, and Uganda

 GeoPoll (http://www.geopoll.com), the world’s largest real-time mobile survey platform, is announcing a strategic partnership with Control Union, global leader in agricultural certifications, food safety, and sustainability. Partnering allows Control Union to tap into GeoPoll’s multimodal mobile platform and database of 200 million users, giving them access the...

GeoPoll (http://research.geopoll.com), the world’s largest real-time mobile survey platform, today released initial findings on TV ratings, audience size and demographics following the first games of the 2014 FIFA World Cup. The data, gathered via mobile surveys in Ghana, Kenya, Nigeria, Tanzania and Uganda, provides a first-ever glimpse of the fans who are tuning into the World Cup in these countries, and represents ratings from more than 300 million African citizens. A full breakdown of...

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